30+ Mom-Owned and Run Local Businesses
The products listed here were selected by a member of the editorial staff. Should you choose to purchase a product through a link on this page, we may receive an affiliate commission.
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Jessica Severt and Allison Fadden founded Morepeas to help keep little ones' food messes at bay.
Image: Courtesy Morepeas
Long hours. (Like, looooong.) How-the-hell-did-that-happen messes. An incredible challenge with some awe-inspiring results. We could be describing motherhood here—or being a small business owner. These local moms do both.
Astor and Orion
MOM WE LOVE: FOUNDER KAREN HARTMAN
Astor and Orion jewelry is designed and prototyped using a 3D printer. But that innovative approach isn’t just an aesthetic one: The Seattle-based company aims to help shift the fast-fashion paradigm in the jewelry industry—one fully recyclable, ethically made piece at a time.
Au79
MOM WE LOVE: FOUNDER TAMARA KILBURN
Launched by Sway and Cake owner Tamara Kilburn, sustainability-focused jewelry brand Au79 takes inspiration from nature, 1970s glam, and architectural design for each of its Seattle-designed pieces, handmade in Bali from recycled sterling silver and 14-karat gold plating.
Bootyland Kids
MOM WE LOVE: FOUNDER Ellie Cassidy
Sustainability is the name of the game at this all-family emporium. Everything in its carefully curated inventory—stainless steel nesting lunch box kits, organic wool diaper covers, wooden mixing boards for the tiniest DJs—passes the environmentally conscious criteria set by the hip moms at the helm of this ship.
Campanula Design Studio
MOM WE LOVE: FOUNDER Melissa Mercado-Denke
Gorgeous, locally sourced floral arrangements join forces with small-batch products in these thoughtfully curated gift baskets for every occasion—copper barware pairs with botanical bitters and seasonal blooms, rosé with an assortment of pink flowers. Even Campanula’s signature wooden baskets are handmade by founder Melissa Mercado-Denke’s husband, Alan Denke.
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Campfire Coffee cofounder Whitni Henry and her kids.
Image: Courtesy Campfire Coffee
Campfire Coffee
MOM WE LOVE: COFOUNDER WHITNI HENRY
Nothing brings Pacific Northwesterners together like a good cup of coffee. Except, perhaps, a roaring campfire. Mom and cofounder Whitni Henri roasts beans over a wood blaze, the real old-fashioned way, all while working to make the great outdoors more accessible to underserved communities.
Chunks
MOM WE LOVE: FOUNDER TIFFANY JU
Proudly designed in Seattle and manufactured in China from a plant-based plastic (founder Tiffany Jui believes it’s high time we rethink any recoil to products made abroad), each piece in Chunks’ bold collection of claw clips, barrettes, and headbands feels sturdy and does a way-better-than-drug-store job of staying in place, even for thick or super-fine hair. Everyone from The New York Times to actress Miranda Cosgrove counts themselves a part of the company’s fandom. But we’re pretty proud this trend started here.
Clover Toys
MOM WE LOVE: OWNER Brittney Geleynse
In the treasure hunt for unique playthings, Ballard’s Clover Toys forever marks the spot. The shop is owned by Brittney Geleynse, a parent who holds degrees in elementary and special education—and it shows. Items are geared toward real families, with just the right combination of precious and practical.
The Cura Co.
mom we love: founder akiko waters
The Cura Co. makes ethical consumption as simple as browsing its curated selection (pun intended) of carefully sourced, upcycled, and found clothing, home goods, and accessories. A steadfast emphasis on supporting artists and building community proves that truly thoughtful shopping doesn’t just look to minimize harm but rather to maximize good.
Dooeys
MOM WE LOVE: FOUNDER JORDAN CLARK
Mom-to-be Jordan Clark turned her quest for a supportive, good-looking house shoe—one you’d be equally happy to wear on a cozy day in, or while hosting a dinner party—into a stylish line of sustainable women’s footwear that fits any routine.
Eighth Generation
mom we love: ceo colleen echohawk
Owned by the Snoqualmie Tribe and run by renowned local leader Colleen Echohawk (Pawnee, Athabascan), Eighth Generation lives by one slogan: Inspired Natives, Not “Native-Inspired.” Each of its richly patterned pieces, from Seattle-made Merino wool blankets to colorful scarves and giftables, features a design from an Indigenous artist.
Fancy
MOM WE LOVE: OWNER SALLY BROCK
Founded more than 20 years ago, Fancy lives up to its name by elevating the modern jewelry game. The Madison Valley shop partners with other local artists and produces 100 percent ethically made, whimsical jewelry. Each piece is handcrafted using recycled metals and repurposed or Kimberley Process–approved gemstones.
Feller
MOM WE LOVE: FOUNDER WENDY FELLER
This Seattle-based brand seamlessly marries sustainability and style. As evidenced in its high-quality rain jackets, ethically produced cashmere, and inventive cork accessories, each item is made to stand the test of time. And with earth-friendly materials, timeless patterns, and flattering fits, what’s not to love?
Freeman
MOM WE LOVE: COFOUNDER BRITTANY FREEMAN
Stocked with Freeman's signature made-in-the-rain coats, as well as quilted puffers from fellow Seattle company Crescent Down Works, cold-weather accessories, and more, this kitchen-to-Capitol Hill company has something for every PNW forecast. Oh, and every step of production takes place right here in town.
GLDN
MOM WE LOVE: OWNER Chrissy Lavdovsky
Born of the age-old quest to find a perfectly personal jewelry gift, GLDN has grown from an Etsy shop based in Chrissy Lavdovsky’s kitchen to an 85-person jewelry-
making operation with a broad array of personalization options, from stamped necklaces to engraved rings, bracelets, earrings, and more, all available in recycled and locally sourced materials. GLDN’s most important offering, though, is this: the rare opportunity for special, one-of-a-kind gifting without the luxury price tag.
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L'Avant Collective cofounders Lindsay Droz and Kristi Lord, along with their little ones.
Image: Courtesy L'Avant Collective
L’Avant Collective
MOMS WE LOVE: COFOUNDERS Lindsay Droz and Kristi Lord
These cleaning products deserve an easy-to-reach place on the counter—and not just because of their simple, elegant packaging. Created by close friends who bonded over motherhood, L’Avant collective turns household staples like laundry detergent, dish soap, and multipurpose cleaner into eco- and style-friendly essentials.
Moop
MOM WE LOVE: FOUNDER WENDY DOWNS
From the deepest of totes to the petite toiletry bag you’ll toss inside it, colorful, Capitol Hill–produced canvas bags from this longtime single-mom owned business carry everything you need—with sustainable material sourcing and manufacturing processes that can take a weight off your shoulders.
Morepeas
MOMS WE LOVE: FOUNDERS ALLISON FADDEN AND JESSICA SEVERT
Messy mealtimes don’t have to be a fact of life for babies and toddlers. Or, at least, things could be a whole lot simpler. Enter: Morepeas tableware, meticulously built by moms to multitask, prevent spills, and adapt to little ones’ never-ending changes. So you can “actually enjoy that glass of wine.”
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Mylle owner Kris Myllenbeck with her kids in Palm Springs. Art by Torkwase Dyson.
Image: Courtesy Kris Myllenbeck
Mylle
MOM WE LOVE: FOUNDER KRIS MYLLENBECK
Sacrificing your hard-won patio setup for a bright-blue plastic pool—possibly adorned with cartoon fish—is a difficult prospect for anyone. Doubly so for a fashion industry veteran with over 15 years of experience styling campaigns for the likes of Nordstrom and Nike. Lucky for us, Kris Myllenbeck turned the struggle to find a pool for her Seattle townhouse into a one-of-a-kind business beloved by tastemakers at MoMA, Goop, West Elm, and more. (Check out our cool profile of her from 2019!)
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Noir Lux Candle Co. founder Colina Bruce.
Image: Courtesy Alejandro Sanchez
Noir Lux Candle Co.
MOM WE LOVE: FOUNDER COLINA BRUCE
Colina Bruce set out to make candles a hobby. When she launched Noir Lux, she sold her first 100 in a matter of hours. Now, she owns a thriving online business and a DIY candle bar in the heart of Seattle—especially meaningful for Bruce, who grew up sweeping hair in her mother’s Central District hair salon before gentrification in the historically Black Seattle neighborhood forced it to shut. Owning a business “that we can have to build generational wealth, and that I can have my daughter come in and be a part of, is really amazing to me,” Bruce says. “I don’t take it lightly.” Read more about Noir Lux here.
Paychi Guh
mom we love: FOUNDER paychi karen guh
Founder and designer Paychi Karen Guh launched her namesake line of luxury knitwear in 2013 with one thing in mind: making cashmere an everyday thing. The result is universally complementary cuts and lightweight layering pieces that are as fitting for the office as they are for the sidelines at soccer practice. (Fun fact: She shared some great Mother's Day gift ideas with us back in 2014.)
Princess and Bear Wines
MOM WE LOVE: COFOUNDER Carol Bailey
Living (and drinking wine) in France’s Languedoc-Roussillon region inspired Carol Bailey—whose own mother imported special-occasion French wines in the 1970s—to bring the phenomenal-but-inexpensive stuff "you drank on vacation and knew, ‘I’ll never be able to find this at home,'" stateside. Working with small vintners that would usually be priced out of import deals, Bailey starts with local recommendations to pinpoint affordable yet exquisite pours.
Public Habit
MOM WE LOVE: COFOUNDER Sydney Badger
Former Amazonians Sydney Badger and Zakhar Ivanisov take the concept of “waste not” to heart with their Public Habit clothing brand. The company will only make one of its effortlessly cool crewnecks or classic coats when an order is placed, a form of slow fashion meant to eliminate surplus inventory and avoid landfill waste.
Rollick
MOM WE LOVE: FOUNDER KELLY JENSEN
There aren’t enough minutes in the day—especially for busy moms. So why waste another second deciding what to wear? Rollick’s elevated, on-trend basics are comfortable and versatile, with the perfect touch of Pacific Northwest flair. Think transitional shackets, smart skirts, and just-plain-cool sweaters and tees.
Salua
MOM WE LOVE: FOUNDER SHADIA K'DAVID
Shadia K’David carries on the legacy of her mother’s beloved Santa Marta, Colombia, sleepwear brand, offering Salua’s original 100-percent cotton pajamas and loungewear alongside high-quality lingerie from brands like Else and Cosabella that’s sexy in its subtlety.
Sarah Alexandra
MOM WE LOVE: SARAH ALEXANDRA
This mom-owned business goes all the way back: In 1989, designer Renee Bassetti set out to perfect the classic button-down, custom-tailoring each piece sold in her downtown Seattle storefront. Sarah Alexandra McKinney has turned her mother’s vision into a luxury, ready-to-wear experience for the modern woman obsessed with quality, fit, and style.
SeaSoaked Skin
MOM WE LOVE: FOUNDER NIKOL FIALA
How can you tell the difference between true environmental commitment and greenwashing? Look for brands with passion behind their promises: Inspired by founder Nikol Fiala’s lifelong love for the ocean, this bath and body line harnesses seaweed’s ability to restore marine ecosystems and rejuvenate skin.
Seattle Sundries
MOM WE LOVE: founder Anne Sylte Bloom
Anne Sylte Bloom built her fascination with soap into a Pacific Northwest–obsessed bath-and-body brand whose locally inspired scents and artful packaging bring joy to the quotidian—perfect for gifting or brightening up a self-care routine.
Soli and Sun
MOM WE LOVE: FOUNDER Clare Hynes
Sculptural bags and colorful beaded jewelry immediately call to mind sunnier climes—the prominently featured rattan was, after all, crafted by artisans in the Philippines. But this line is a gray-day-brightening Seattle original.
Sskein
mom we love: founder elisa yip
Elisa Yip has been making knitwear for years—at a hand-knitting Brother machine in Italy during a ’90s study abroad stint; designing accessories for Nordstrom—all before launching her own line of luxury knitwear, Sskein. She emphasizes high-quality and ultra-sustainable alpaca wool, alongside cherishable silhouettes: “I make sure I design for myself, because [if] I don’t love it, there’s no reason to produce it,” Yip says. “And I need to be obsessed with it.” Read more about Sskein here.
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Thistle and Poppy founder Cat Roth and her little Mariners fans.
Image: Courtesy Thistle and Poppy
Thistle and Poppy
mom we love: founder cat roth
Founder Cat Roth keeps Thistle and Poppy’s lineup of family-oriented goods both curated and eclectic: Perfectly twee kids’ fashions hail from independent designers and vintage treasure hunts, while home goods skew bright, eco-friendly, and local.
Tokki Gift Bags
MOMS WE LOVE: COFOUNDERS taylor hoit and jane park
You spend ages picking meaningful gifts for your loved ones. Shouldn’t the packaging you pick reflect that thoughtfulness? Tokki’s pretty reusable gift bags let you include a personalized message (plus a video, photo, or GIF) accessible via QR code; giftees can save the message, then record their own for the next recipient and pay the good feelings forward.
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Tokki cofounders Taylor Hoit and Jane Park.
Image: Courtesy Tokki
Transcend
MOM WE LOVE: Nazia Siddiqui
Inspired by the Indian bazaars of her childhood, founder Nazia Siddiqui brings vivid prints, brilliant colors, and intricate embroidery to her brand of enduring dresses and separates. A sustainable ethos—plastic-free fabrics, a preorder business model—and pragmatic sensibility (Transcend dresses and skirts have pockets!) truly make this a clothing line fit for the women of today.
Villa Jerada
mom we love: co-owner Ninona Boujrada
This Moroccan and Levantine pantry has evolved way beyond the harissa that started it all to a full line of chermoula spread, shawarma spice mix, moruno rub, and other flavorful spices and condiments that would make any Moroccan grandmother proud. But don’t take our word for it: Famed Seattle chef Renee Erickson of James Beard–nominated the Walrus and the Carpenter uses a hefty pinch of Villa Jerada saffron in her roasted halibut with steamed clams.